Jayesh Mehta
YouTube creator and YTKits founder
5+ years and 1,000+ published videos
Guides by Jayesh
Monetization · 13 minYouTube Yellow Icon: Fix Limited Ads With Self-CertificationA yellow dollar icon does not mean your channel was demonetized. Here is what Limited ad earnings means, how self-certification works, and the exact diagnose, appeal and prevention workflow I use.Technical · 13 minHow to Change Your YouTube Username (Channel Name & Handle)A step-by-step guide to changing your YouTube channel name, @handle and Google Account name, with the 14-day limits and fixes for common errors.Growth · 6 minYouTube CTR Dropping While Impressions Grow? Check This FirstA falling YouTube CTR can hide growing traffic. Use a worked example and a practical Studio checklist to decide whether your thumbnail needs changing.Monetization · 8 minYouTube's First-Frame Views: Do More Views Mean More Revenue?YouTube now counts a view from the first frame across formats. See what changed, why earnings do not automatically rise, and how to check your own Studio data.Monetization · 8 minWhy My Gaming Channel Earned a $0.25-$0.50 RPMA first-hand look at my South Asian gaming channel's RPM, what YouTube says about viewer geography, and how to compare your own data.Monetization · 10 minHow I Responded to Two YouTube Reused Content RejectionsA first-hand account of two YPP reused content rejections, what YouTube's published policy says, and how I showed my creation process in a video appeal.Monetization · 8 minHow the YTKits YouTube Revenue Estimate Is CalculatedA transparent explanation of the public inputs, adjustable RPM assumptions, formula and limitations behind the YTKits revenue scenario calculator.Technical · 9 minI Used to Spend 10 Minutes Adding YouTube Tags. Here's What I Do Now.For years I thought YouTube tags were one of the most important parts of SEO. Here's what changed my mind and how I approach tags today.Monetization · 9 minHow I Increased My YouTube CPM (Real Experiments From My Gaming Channel)My gaming channel's CPM stayed between $0.50 and $0.70 for months. I spent eight months testing ideas. Here's what helped, what didn't, and what I learned.Monetization · 7 minYouTube RPM vs CPM: How I Read Both Metrics on My ChannelA creator-focused explanation using my Indian gaming channel as context and showing why RPM and CPM measure different things.Growth · 10 minI Switched From YouTube Shorts to Long-Form Videos (Here's What Actually Happened)For years I chased Shorts views. Then I switched to long-form videos to increase my CPM and revenue. Here's what actually changed on my gaming channel.Growth · 10 minWhat Five Years of Running a Gaming Channel Changed About My YouTube StrategyA first-hand account of the publishing, topic and analytics decisions I changed after five years and more than 1,000 uploads on one gaming channel.Monetization · 14 minYouTube Monetization Requirements (Current Rules & 2027 Major Updates)The 1,000 subs and 4,000 watch hours rules are changing soon. Learn current YouTube monetization requirements, Shorts rules and 2027 updates.Growth · 9 minHow I Review YouTube Analytics on My Gaming ChannelMy practical review routine for impressions, CTR, retention, traffic sources and returning viewers, with limits that help avoid false conclusions.Growth · 8 minYouTube Thumbnail Workflow: Practical Design & TestingThe thumbnail workflow I use on a gaming channel, including what I change, what CTR can and cannot tell me, and how I avoid overreading a test.Monetization · 6 minYouTube RPM by Category: How to Use YTKits AssumptionsA worked example of YouTube revenue scenarios, why category cannot reveal RPM, and how to choose and test the assumptions behind an estimate.Technical · 7 minYouTube Video Categories: API Data & GuideA practical guide to YouTube video categories, why channels have no single API category, and how to read YTKits topic predictions.